Multicultural Marketing Summit 2009
Into the Core
June 25th and 26th

Academia +Business

Integrating multicultural marketing into core strategies for growth and profitability

Click here for a downloadable brochure.
Register here!

DePaul University Multicultural Marketing (MCM) Program, invites you to join expert faculty and top marketers in our first summit:  Into the Core. Through a true partnership of academia and business, the summit presents new knowledge, best practices and application of the marketing discipline to the field of multicultural marketing.  Distinguished speakers will address ‘how to’ integrate multicultural marketing into core strategies for growth and profitability necessary to succeed in an increasingly diverse marketplace. Read our news release here .

DePaul and Multicultural Marketing Program Background

Over a century ago, DePaul University was founded to educate the children of immigrants to Chicago. Today, DePaul is the largest Catholic university in the nation with over 23,000 students, but continues the mission with almost 40% of its freshman class the first generation in their families to attend college. Princeton Review has ranked DePaul #1 in diversity, among numerous other distinctions.

The Multicultural Marketing Program (MCM) was established in 2007 to educate future business professionals in the discipline of multicultural marketing. The program is designed to be relevant, practical, disciplined and inclusive of African Americans, Asians and Hispanics. The program offers both undergraduate academic courses and professional development seminars and has been featured in network and cable TV, magazines and newspapers. Visit www.marketing.depaul.edu/multicultural for details.